I am a designer working with complex content at the intersection of culture, research, and visual communication. I translate scientific, cultural, and research-based content into visual forms that make information accessible and relationships understandable.
Growing up in Germany with Portuguese roots shaped my interest in themes of identity, culture, and belonging. This perspective informs how I approach content — with sensitivity to context, meaning, and different ways of understanding.
My work is concept-driven and begins with research and structure. I develop design from the content itself, always considering the people it is meant for and the context in which it is used.
I collaborate with cultural institutions, research teams, and organizations in education and health, often in close and iterative processes.
If you are interested in working together or developing an idea, feel free to get in touch.
Growing up in Germany with Portuguese roots shaped my interest in themes of identity, culture, and belonging. This perspective informs how I approach content — with sensitivity to context, meaning, and different ways of understanding.
My work is concept-driven and begins with research and structure. I develop design from the content itself, always considering the people it is meant for and the context in which it is used.
I collaborate with cultural institutions, research teams, and organizations in education and health, often in close and iterative processes.
If you are interested in working together or developing an idea, feel free to get in touch.
EXPERTISE
- Research
- Concept Development
- Information Design
- Exhibition Design
- Editorial Design
- Visual Identity
- UX/UI Design
- Illustration
WORK FIELDS
- Culture
- Health
- Education
- Consumer-oriented industries
QUALIFICATIONS
- BA of Arts
- MA of Arts
- Multimedia Design
- UX/UI Design
EXPERIENCE
- 15+ years as freelance and agency-based designer and creative director
↓ HOW I WORK
For me, design goes beyond aesthetics. It is about thinking, questioning, and connecting ideas, emotions, and people.
My approach combines research, concept development, and visual design to create meaningful experiences across print, space, and digital media. My process includes:
01
03
Contextual Research
I start by diving deep into the topic, getting to know the people and context involved. This helps uncover ideas that not only look right but truly make sense.03
Translation
Design is about turning insights into form. I shape complex content into visual experiences that are clear, relevant, and resonant.
02
04
Concept Development
At the core of every project is a strong idea. I explore narratives and define the key message, always with empathy and the audience in mind.04
Collaboration
Design is a dialogue. I collaborate closely with clients, partners, and users to make sure the work is meaningful, intentional, and connects with its audience.
↓ FORMATS
I create spaces where people can learn, feel, and connect with ideas in a meaningful way. Whether it’s an exhibition, installation, or immersive experience, my focus is on making moments that matter.
I help make complex information easy to understand and engaging. Through clear layouts and storytelling, I bring content to life so it’s both accessible and interesting.
I design visual identities that reflect what an idea or organization stands for. Simple, honest, and memorable, made to connect with people on an emotional level.
I create digital experiences that are easy to use and meaningful to navigate. Whether it’s a website or app, I make sure it feels clear and welcoming for everyone.
My work is guided by the message and designed to engage and connect. To bring this to life, I use formats such as:
Exhibitions & Experiences
I create spaces where people can learn, feel, and connect with ideas in a meaningful way. Whether it’s an exhibition, installation, or immersive experience, my focus is on making moments that matter.
Editorial & Print
I help make complex information easy to understand and engaging. Through clear layouts and storytelling, I bring content to life so it’s both accessible and interesting.
Visual Identities
I design visual identities that reflect what an idea or organization stands for. Simple, honest, and memorable, made to connect with people on an emotional level.
Digital Interfaces
I create digital experiences that are easy to use and meaningful to navigate. Whether it’s a website or app, I make sure it feels clear and welcoming for everyone.
↓ OUR COLLABORATION
Sometimes ideas are still unfolding and the best way to express them isn’t clear yet. I’m here to listen, to ask questions, and to explore with you how your story can take shape and find its own form. If you feel like creating something meaningful together, let’s connect and see where the process leads us.
Contact me →